Hi Chris. I attended the San Fransisco Writer’s Conference about a month into my campaign, and I did receive a few orders from it. Will you be attending classes? First, I would make the most out of the classes. Next, be prepared with business cards. I have a business card (I’m also a freelance writer and journalist), and on the back of my card I have an image of the book, a review, and the link. Any time you talk to someone, whether or not you even mention your book, hand them a card and try to collect one in return. It moves fast, and it is hard to keep track of everyone you speak to. If you have a stack of business cards that you go home with, you can send them an email a few days later, say how nice it was to meet them, and invite them to check out your book. Have fun!
-Jacqui

The business card thing is important. I would also make one of the barcode things you can use for i-phones and place it somewhere on your booth. Link it to your book’s page. Then, if someone is talking to you about it and seem interested be like "here. You can just scan this do-dad and save the page to your phone, or I’ll walk you through the process" or whatever you want to say. Most of my sales from booths were because I made it convenient for people.