How people spread the word about a crowdfunding campaign can sometimes depend on the person. Many people find success just reaching out their network of friends on social media and asking them to order the book. Others put out flyers. If that’s something you’re interested in, I can send you the PDF of the file I put up here in town. 

The nuts and bolts of the referral system are thus: You go to the Deus Hex Machina main page (points up) and hit one of the recommend links. Those will contain a URL that has your own personal referral link. Copy that down someplace to share with everyone you think would like the book. I find a lot of success with keeping track with Google Sheets, but I am a spreadsheet geek. Must be the gamer in me.

Does that clear at least some of the process up? If not we can talk via email, but I figured since your question is a good one other potential Machina Crew members might want to hear the discussion.